Every March 31st, companies and individuals around the world are encouraged to ensure the safety of their precious data on World Backup Day. The “holiday” brings attention to just how important backups can be and gives folks an annual reminder to secure their information in case disaster strikes.
While backing up data one day each year is better than nothing, it doesn’t prevent businesses from losing data for the next 364 days. In those 52 weeks these companies will generate reams of important transactions, customer data, payrolls, invoices, emails and documents, and they would be pretty unhappy if they lost everything from April 1st onward.
But when a business entrusts its digital computing operation to an MSP, their assumption will be that they now have an ally looking out for their data, and backup is part of that package. Looking back on Backup Day, are you meeting – and exceeding – their expectations?