Connecting IT Podcast: Sales Straight Talk with John Barrows

Business
Connect IT Podcast - Sales Straight Talk, with John Barrows of JBarrows Sales Training

In this new edition of the Connecting IT Podcast, Jim Lippie, Kaseya’s GM and SVP of Partner Development, talks with John Barrows of JBarrows Sales Training about John’s meteoric rise to success in the MSP space, and how to sell using your internal resources and more.

From MSP owners to car salespeople, the same sales philosophies and techniques often apply. That said, John brought up a cautionary tale about hiring people in the industry just to get the business from their previous workplace.

“The biggest problem I see, or at least historically saw, and the mistake I made – is that we all hired from the industry. We all just poached each other’s sales reps. And when you do that, you are bringing on so many bad habits, and what you have to do is reverse engineer that sales rep to sell the way you want to sell.”

The pair then talk about how to hone your pitch … specifically, what to look for in your pitch, and what to look for in the reactions to your pitch.

Be sure to catch the part in the episode (26:18) where John recites his old pitch from years ago when Jim and he worked together. Let us know how you think he did!

Subscribe to the Connecting IT Podcast on Apple Podcasts or on any of your favorite platforms.

Connecting IT Podcast - The Tech Tribe

Connecting IT Podcast – Ban Distractions, with Nigel Moore, The Tech Tribe

In this edition of the Connecting IT Podcast, host Dan Tomaszewski, SVP of Channel and Community at Kaseya, talks with NigelRead More

Training, Knowledge, Skills

Make Time for New IT Training

No profession stands still, but it’s hard to imagine an industry where things change as quickly as IT. The constantRead More

2021

It’s Not Too Late to Set the Stage for a Successful 2021

It goes without saying that 2020 has been quite a year, with each month feeling like it has tried toRead More

SMB

SMB Technology Reliance Presents Huge Opportunities for MSPs

The 2020 State of IT Operations Survey uncovered a dramatically different scene than previous years. After more than a decadeRead More

2020 IT Operations Survey Results - Highlighs and Key Takeaways - Watch Now
2021 MSP Benchmark Survey - Download Now

Archives

Categories