Connecting IT Podcast: Sales Straight Talk with John Barrows

Connect IT Podcast - Sales Straight Talk, with John Barrows of JBarrows Sales Training

In this new edition of the Connecting IT Podcast, Jim Lippie, Kaseya’s GM and SVP of Partner Development, talks with John Barrows of JBarrows Sales Training about John’s meteoric rise to success in the MSP space, and how to sell using your internal resources and more.

From MSP owners to car salespeople, the same sales philosophies and techniques often apply. That said, John brought up a cautionary tale about hiring people in the industry just to get the business from their previous workplace.

“The biggest problem I see, or at least historically saw, and the mistake I made – is that we all hired from the industry. We all just poached each other’s sales reps. And when you do that, you are bringing on so many bad habits, and what you have to do is reverse engineer that sales rep to sell the way you want to sell.”

The pair then talk about how to hone your pitch … specifically, what to look for in your pitch, and what to look for in the reactions to your pitch.

Be sure to catch the part in the episode (26:18) where John recites his old pitch from years ago when Jim and he worked together. Let us know how you think he did!

Subscribe to the Connecting IT Podcast on Apple Podcasts or on any of your favorite platforms.

A businessman pressing a Liability button on a transparent screen.

Powered Services Podcast: What’s Going on With Cyber Liability Insurance?

You’ve probably experienced firsthand how rapid changes in technology have transformed (and are still transforming) your and your clients’ organizations.Read More

Business network concept. Human Resources. Group of businesspeople. Success of business.

6 Reasons Why MSPs Should Join Powered Services at Connect IT

What is Powered Services? We’re the Channel Success & Marketing program supporting Kaseya MSPs. Who are we? We’re a teamRead More

Business process management

Workflow Integration: What Is It and Why Is It Important?

Silicon Valley is the number one ecosystem for startups, churning out many new applications every day. However, none of themRead More

Connecting IT Podcast - The Power of Understanding and the Sales Process, with Mike Brooks of audIT

Connecting IT Podcast: The Power of Understanding with Mike Brooks, audIT

In this edition of the ConnectingIT Podcast, host Dan Tomaszewski, SVP of Channel and Community at Kaseya, chats with MikeRead More

Download Your Copy of the 2021 IT OPs Survey Results
2021 MSP Benchmark Survey - Download Now

Archives

Categories