Ergon Consulting Group – From Setbacks to Success With Kaseya Innovations
Overview
Founded in 2017 by tenured MSP Cary Bradford, Ergon Consulting Group is a Dallas-based managed service provider (MSP) serving a wide range of industries, with a specialization in manufacturing.
About
“Our partnership with Kaseya will continue to be one of the most critical factors in our success” Cary BradfordPresident and Owner
Challenges
The early days at Ergon Consulting Group were filled with promise. However, the company faced a major hurdle when its largest client went out of business less than two years in, resulting in a 55% revenue loss. This unexpected setback forced Cary to downsize the team, marking a low point for Ergon and for Cary personally. The impact of this loss was compounded by the fact that Ergon’s toolset was riddled with inefficiency — a mixed bag of solutions that didn’t integrate with one another.
While Cary had been a dedicated Datto partner for years, he initially met the Kaseya + Datto acquisition with hesitation due to critical (albeit anonymous) Reddit commentary, which only added to his uncertainty about Ergon’s future.
In an attempt to revitalize Ergon, Cary decided to invest in marketing. However, the company’s inefficient toolset held his team back from gaining the traction they needed, and Cary started to question Ergon’s ability to survive. When Kaseya account manager Keenan Li Cornell called him on a rainy October day, he was running out of options and decided to answer. Taking Keenan’s call turned out to be the best decision Cary made for Ergon’s future.
Solution
Over the next six months, Cary and his team transitioned Ergon’s toolset from a fragmented mess of disparate tools to Kaseya’s IT Complete platform. This unified toolset experience included Datto RMM, Autotask, IT Glue, Dark Web ID, RocketCyber and Datto EDR.
Unifying Ergon’s toolset with IT Complete allowed Cary to revitalize the company and elevate it with truly integrated workflows. These workflows enabled his team to work smarter and faster, leading to higher profits and a scalable future. “With my previous vendors, I was stuck talking to a chatbot — with Kaseya, I finally have a trusted partner who works alongside me to ensure I can be as successful as possible.”
Cary cites attending his first-ever industry event, Kaseya Connect Global in 2023, as the single most enlightening experience for Ergon. “I had been in business since 2001 and never attended a vendor event before Connect Global,” says Cary. “I got a chance to meet with the Kaseya leadership team and be personally introduced to the company’s strategic vision, which completely transformed my once-skeptical opinion of Kaseya into the most valuable vendor relationship I’ve ever had.” Cary credits the personal attention and clear communication from Kaseya’s team for easing his initial concerns and paving the way to Ergon’s adoption of IT Complete. Additionally, he has leveraged Kaseya’s Marketing Development Funds (MDF) for events and social media campaigns, boosting his marketing efforts. “Our relationship with Kaseya has been invaluable,” says Cary. “As a smaller company, the personal relationships and respect we’ve received from Kaseya have been the fire-starter to our success.”
With Ergon thriving as a new “Powered by Kaseya” shop, Cary thought he had found the optimal solution to drive his business forward — until he was introduced to Kaseya 365 in April 2024. Little did he know that Kaseya 365 would take his already-thriving business to an unprecedented level of profit and efficiency.
Results
Implementing Kaseya 365 within Ergon’s established IT Complete stack reduced the company’s cost per endpoint from $14.50 to $3.99 almost overnight. This allowed Cary to triple his profit margin and revamp Ergon’s service packages to be more comprehensive and valuable for every single client. In addition to a record-setting profit margin, the seamless efficiency of Ergon’s new Kaseya 365 solution catapulted the company to an astounding 36% year-over-year growth rate.
At an all-time efficiency high, Cary was finally satisfied that Ergon had the foundation to confidently approach larger clients with a full-service solution, significantly enhancing competitiveness. Cary credits his relationship with Kaseya’s account management team of Keenan Li Cornell and Amanda Luong — particularly the ongoing strategic alignment and personalized support — as one of the primary reasons Ergon is thriving today.
Moving Forward
Looking ahead, Ergon Consulting Group is laser-focused on aggressive growth, targeting an additional 30 to 40% revenue increase for the next year. With IT Complete and Kaseya 365 powering operations, Cary plans to expand their client base and invest further in marketing and staffing to support this growth.
“With my previous vendors, I was stuck talking to a chatbot – with Kaseya, I finally have a trusted partner who works alongside me to ensure I can be as successful as possible.” Cary BradfordPresident and Owner
Conclusion
Ergon Consulting Group’s story demonstrates the power of resilience, strategic partnerships and a commitment to customer service. By adopting Kaseya’s IT Complete Suite, including Kaseya 365, Cary Bradford has transformed his business, paving the way for continued growth and success.
