MSP Chat: How AI is changing the future of managed services

Artificial intelligence is transforming the managed services industry, but successful adoption requires more than simply adding another tool to your technology stack. In this episode of MSP Chat, sponsored by Kaseya, industry experts Erick Simpson and Rich Freeman explore how AI is influencing partner programs, why MSPs need to proactively lead AI conversations with clients and what separates long-term strategy from short-term hype.

The discussion also features Paul Burke, Vice President of Engineering at Kaseya, who shares insights into the company’s AI-powered digital workforce, the role of deterministic reasoning and the hidden “integration tax” many MSPs face when adopting disconnected AI solutions.

Whether you’re evaluating your AI strategy or looking for practical ways to improve operational efficiency, this conversation offers valuable guidance for MSP owners and technical leaders navigating the next phase of intelligent IT operations.

In this video, you’ll learn:

• Why MSPs should take the lead in AI conversations with clients
• The impact of AI on partner programs and customer expectations
• What the “integration tax” is and how it affects operational efficiency
• How deterministic reasoning helps deliver more reliable AI outcomes
• Practical insights for adopting AI without increasing operational complexity