Kaseya’s Powered Services Pro Supercharges MSP Sales and Marketing Efforts

Platform enhancements include new product sales certifications and Done-4-U social media services that make it even easier for MSPs to grow profits and expand their customer base

March 17, 2022—Miami, FL — Kaseya®, the leading provider of unified IT management and security software for managed service providers (MSPs) and small to medium-sized businesses (SMBs), today announced significant upgrades to Powered Services Pro. The sales and marketing enablement platform helps MSPs to better overcome sales objections and earn new business through new enhancements like product sales certifications, the Powered Services Supercharge Forum, Done-4-U social media services and the addition of the TruMethods framework to the platform.

“As the former CEO of an MSP, I understand the challenge of creating effective sales and marketing campaigns while juggling technical troubleshooting and client needs,” said Dan Tomaszewski, SVP of Channel and Community at Kaseya. “These new features give MSPs the tools they need to sell and market more effectively and provide them with a support system to achieve their business goals. We’ve quadrupled the size of our team in the last two years to provide top-tier guidance for MSPs looking to take their business to the next level.”

While MSPs are experts on the technical aspects of their solutions, they often struggle to communicate their value proposition to end users due to a lack of sales and marketing training and constraints on their time. MSPs can better navigate the sales process with Powered Services Pro’s 14 new sales certifications designed to help close more deals—with more to come over the next few months. Additionally, the platform now offers Semel Systems compliance training from industry expert Mike Semel to help organizations build a profitable compliance-as-a-service business.

The industry-leading TruMethods framework has also been added to Powered Services Pro to help MSPs with operational efficiency, pricing and packaging, business planning and more. Gary Pica’s time-tested framework has allowed thousands of MSPs to thrive and will continue to be enhanced with new content and resources through the Powered Services Pro platform.

Additionally, Powered Services Pro has enhanced its one-on-one coaching program Goal Assist with new Partner Plans that allow MSPs to set an overarching sales and marketing strategy with guidance from a dedicated Channel Enablement Manager. The platform also now offers Done-4-U social media capabilities that simplify social media management for time-stretched MSPs—ensuring they can focus on other priorities while taking advantage of new leads generated through social channels. To help further support users, Kaseya created the Powered Services Supercharge Forum as a resource for MSPs to share their best practices and challenges with thousands of like-minded business owners around the globe while interacting with coaches on the Powered Services Pro team.

For more information on Powered Services Pro, visit https://www.kaseya.com/managed-service-providers/powered-services/.

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About Kaseya

Kaseya is the leading global provider of AI-powered cybersecurity and IT management software for IT professionals in managed service providers (MSPs) and mid-market enterprises (MMEs). Through its customer-centric approach and renowned support, Kaseya delivers best-in-breed technologies that empower organizations to seamlessly manage IT infrastructure, secure networks, backup critical data, manage service operations, and grow their businesses. Kaseya offers a broad array of IT management solutions, including well-known names: Kaseya, Datto, IT Glue, RapidFire Tools, Unitrends, Spanning Cloud Apps, TruMethods, ID Agent, Graphus and RocketCyber. These innovative solutions fuel Kaseya’s IT Complete platform, which is designed to maximize efficiencies and enable businesses through a single pane of glass. IT Complete empowers IT professionals to centrally command hardware, software, security, data, compliance, operations and more from within a comprehensive, integrated, intelligent (AI utilization-optimized), and affordable platform. Headquartered in Miami, Florida, Kaseya is privately held with a global presence in over 25 countries. To learn more, visit https://www.kaseya.com/.