Webinar

[On-demand webinar] The MSP playbook: Insights from the 2026 State of MSP Report

About the video

The 2026 State of the MSP Report, built on feedback from more than 1,000 MSPs worldwide, highlights the key trends, challenges and growth strategies shaping the modern MSP landscape. As competition intensifies and customer expectations evolve, the report reveals how providers are navigating market shifts and identifying new opportunities for growth.

In this on-demand session, industry experts unpack the report’s most important findings and discuss how successful providers are adapting — from expanding service portfolios and investing in automation to introducing AI-driven capabilities and strengthening cybersecurity and backup offerings.

Key insights explored in this session include:

  • Why 71% of MSPs say customer acquisition is now their biggest challenge
  • How shrinking deal sizes are reshaping revenue strategies
  • Why AI and automation are becoming key differentiators
  • Why cybersecurity and BCDR continue to drive MSP growth
  • How leading MSPs are scaling services despite talent shortages and operational constraints

If you’re looking to accelerate growth, strengthen profitability or stand out in a crowded market, this session delivers actionable insights and strategic perspectives to help your MSP navigate change and compete more effectively.

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